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Instagram is the third project in Mörel’s exercise in publishing a book with restrictive time constraints, spontaneity and randomness.

Consisting of Stephen Shore's complete Instagram feed on the verso page (left) up to the date of printing. The booklet not only explores Shore's utilisation of Instagram as a photographer but also his awareness of the social community connected to it.

With Instagram allowing the viewer to observes posts as a grid as well as individual images - The very nature of Instagram allows the viewer to be selective in the process as well as fleeting.

To emphasize the relationship between the Instagramer and the community we asked Curator, as well as prolific Instagramer Hans Ulrich Obrist to select images from each verso (left) page for emphasis on the recto (right) page - in some cases choosing one image and at times choing 2,3,4 or the full page.

Also inlcuded is an interview discussing Instagram, previously featured in Purple Magazine between Shore and Alexis Dahan

Limited Edition of 200

6 different covers available.

44 Pages

21 x 29.7 cm

ISBN 978-1-907071-49-2


Publisher specialising in limited edition Photo and Art Books.

We view the book as the final step in an artists process, and encourage the artist to engage in the conception, design and feel of the book.

Having worked on the book closely with the artist we feel it is only right we also keep a close relationship with bookshops.

Occasionally our books can be bought with special editions.


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